> Basically, their choices are keeping Cyrillic, and therefore implicitly culturally aligning themselves with Russia (or, to phrase it in a different way, exposing themselves to Russian cultural dominance); or switching to Latin, and implicitly culturally aligning themselves with Turkey.

Or, they can, simply make both official and let the people decide like we did in Serbia centuries ago.

Most nationalists or people aligned with Russian views use Cyrillic here and others use Latin. Having to learn both at young age (7 for Cyrillic, 8 for Latin) gives you more options in life. You can easily read anything on the Internet and learn western languages. On the other hand, you can go to Russia or Bulgaria and quickly find your way around. One can even argue that this opens up your views, so when you see Greek for the first time, it doesn't look like a bunch of weird characters but you start seeing similarities (esp. with capital letters) and it's makes you want to learn the ones that seem completely alien (like Sigma or Omega).