It's an awful article -- with lots of upvotes. Third one from the same website on the front page just today.
The unfortunate thing is I've seen an increasing amount of this garbage on HN that purports to be "scientific" or "logical" but is clearly just pop pysch or just the ruminations of someone who sounds intelligent.
Of course everyone dismisses that as "Oh, it was at least interesting and thought provoking"... to which I say that there's no point in wasting time eating garbage in the kitchen when there's a dinner table full of steak in the next room...