The snowball method is nice in that it frees up monthly cash flow due to having to pay fewer minimum payments. In these situations, it can certainly be good.

But in order to minimize payments overall, assuming you have no cash flow issues and self discipline, it's financially optimal to pay off your highest interest debt first (the avalanche method). I'm guessing it might feel psychologically better to pay off smaller debts as each of those paid off is a win, but it's financially irresponsible to recommend the snowball method to everyone.