Because of this I had multiple levels of bosses above me in the company. They all got really interested in starting to manage me and the product once we hit 5M users. They had a different vision, attachment and passion about the product.
Around 2008, we were spending a lot of money on text messaging. Most people where using the product to send messages for cheap to their friends and family (essentially like WhatsApp vs Twitter).
I wanted to slowly phase out text messaging in favor of Data (essentially become WhatsApp!). CEO didn't believe that Mobile Data will get adoption in India for a long time. He instead wanted to focus on monetizing - by sending ads on text messages, making people pay for premium content etc. We tried 8-10 things - nothing worked (this can be a really big post in itself).
Soon I quit and moved to US. It was like a bad breakup!
My biggest learnings were:
1. If you do not have ownership like a founder, do not that take responsibility like a cofounder.
2. Personally for me: do not work where I don't have veto rights. But bills need to be paid and family has to be supported. Took me 5 years of really hard work to get there!