I don't believe my employees would know what to do. I've spoken to them before, and gotten very little value from it. They don't have much of a business acumen.
It goes without saying that the broker is doing what's in his interest. But I've found this particular broker to be very truthful, upfront.
He believes we could get $700k, upfront cash and the rest ($100-200k) an earn out.
Of the 700k, I'd get $560-600k upfront after paying back investors (10%) and broker (10%).
At this point, I'm really paralyzed on how to move forward.
I'd LOVE to be able to fix the business, but my worry is I'd have to redo the product from ground up (we have a wonderful codebase that we rewrote a few months ago), in a way where we essentially put out a completely different product.
^^ That is one of the reasons I thought about selling – If I have to build a new product to fix churn, I might aswell sell, and do it from 0, given the risk at hand.