While I agree that the service is here to stay, the individual players are likely to shift.
While I agree that the service is here to stay, the individual players are likely to shift.
If you really want to go down the rabbit hole I'd recommend reading this series on nakedcapitalism. They're at nine parts now: http://www.nakedcapitalism.com/?s=can+uber+ever+deliver
It's pretty clear Uber is in heavy investment mode, in market expansion as well as new businesses (uber-eats, self driving cars, etc), no one can know what their real costs per ride are unless they can break out that detail.
But it's also clear in their core business their cost to dispatch a ride should only be pennies.
If I made my living (or any sizeable chunk of $$) off rides, I'd honestly be looking at positioning Lyft first if it was possible.
If your reasoning is entirely anecdata, there's really no point in you engaging in threads about where businesses are going, since you'd only ever have something to contribute after it already happened.
If anything Uber will have better margins as they can distribute their fixed costs across more rides due to their global availability.
Have you not been paying attention to Uber? They've been leaking funds like a sieve. Settlements, advertising, more employees, generally more aggressive and expensive tactics.