His practical advice to "document rather than create" is a good synthesis of a solution, I think.
Everything else beyond that is just pep-talk.
what does this mean?
Gary Vee Quote: "In very simple terms, “documenting” versus “creating” is what The Real World and the Kardashians is to Star Wars and Friends. And don’t get confused—just because you’re “documenting” doesn’t mean you’re not creating content. It’s just a version of creating that is predicated more on practicality instead of having to think of stories or fantasy—something that’s very hard for most people (including myself)." - https://www.garyvaynerchuk.com/creating-content-that-builds-...
The example he gives (for vloggers) is to do a lot of collaboration projects in which you host others on your site. I think one can find analogues in other business models without too much difficulty.