Will someone please write a dystopian novel around this premise? It almost writes itself. GitHub turns evil, forcing the world population into subservience from birth; using Git is all anyone is ever allowed to do, and is how people conceptualize the universe and access entertainment; various cults form with the belief that randomness can be influenced via the right ceremony...
You can source inspiration from https://twitter.com/DystopianYA
Someone here had mentioned that they try to incorrectly answer recaptchas as a way to spite them for trying to steal free labor from them. My mind took that to the extreme of everyone working for Google... :)
...each believing in a Supreme branching strategy
http://www.wolframalpha.com/input/?i=1-%28%281-2^-90%29^%283...