This saddens me.
>Users would rate documentaries with 5 stars, and silly movies with just 3 stars, but still watch silly movies more often than those high-rated documentaries
That's not incongruous to me. The stars are not about "enjoyment" factor, they are about perceived quality. I may have a go to cheap ice-cream and rate it 3-stars but rate a good affogato 5-stars and only have it once in a while.
They are diluting the meaning of quality and instead are opting for a saccharine "enjoyment" factor. This binary choice does not sit well with me and I hope they abandon the idea soon.