Even third party developers get an ID number per user associated to that app only(think of it as a proxy to your real id number). It seems like Facebook and Google cares a lot more about privacy than people think. If they just sold me the data, I could run off with it but by keeping the data to themselves and letting marketers pay them to make use of it they make recurring revenue.
From my understanding, LexisNexis and other data brokers were the ones that are selling the data. Here's a 60 minutes clip on it https://www.youtube.com/watch?v=qAT_ina93NY
I don't have any relationship with LexisNexis, I never agreed to anything yet they have information on me. Another example is I was looking at my credit report, and it even lists addresses from childhood. I never had a credit card back then, why do they have information on me? At least with Google and Facebook, I gave consent and I see a benefit. You can even buy lists of people and their medications(sounds like a HIPPA violation but the data brokers know this stuff)
The whole discussion is a farce at this point. Tech workers who literally created the incentive to make clickbait content, filter bubbles, and data silos are now upset with "fake news", social polarization, and a "closed" net, while flatly refusing to acknowledge their role in getting us here over the last 20 years. Ajit Pai is the last person to blame when wondering who broke the net.
> YMMV, but I find working for companies who's business model is to exploit other people's personal information for profit is an enormously distasteful thing to do.
For the record, I don't work for any company's that abuse people's personal information. I do have a bit of knowledge on how Facebook ads work because I've used them before.
I don't even view Google or Facebook as doing bad compared to the large data brokers.
https://ghostinfluence.com/the-ultimate-retaliation-pranking...