Anyone involved in video (movies, music videos, commercials) could put this on heads of a test audience and see what people focus on and how to deliver a message more effectively.
I'm guessing people with autism could be detected with these things easily since they focus on different things than people without the condition.
Seeing how the wearer reads is really-- staccato. It also makes me want to see what people look at when they play video games. Do game designers use eye tracking software? I can't really tell what my eyes focus on versus my brain.
Those are saccades. They keep the area of interest on the most sensitive part of the retina. Trying to understand how the brain produces stable vision from such a sequence of unstable "snapshots" is an area of active research.
Yeah, I'd read about them sometime in the past, but to see it so visually is jarring.
I wore one of these yesterday while working. It uses an infrared led/camera setup to film your eye. The presence of the reflectors makes your eyes hurt though.