The Germans and NASA back in the 50s understood that "mass is mass", and wings compete with fuel for weight. They're dead mass you have to accelerate. The lift they provide isn't worth it.
The Russians put Sputnik and Gegarin in orbit with a rocket.
NASA went to the Moon with a rocket.
ICBMs are rockets.
SpaceX and Blue Origin are making rockets.
Branson's problem is that he founded a company started by Burt Rutan (a brilliant airplane designer), and never hired the right rocket designers, and he doesn't have the technical expertise himself to realize what he's doing wrong.
For an example of a rocket company that understands this, but is trying to square the circle anyway, read about Skylon.
https://en.wikipedia.org/wiki/Skylon_(spacecraft)
They at least understand the mass trade-offs being made and are trying to develop new technology that helps skirt around them.