The original success of Netflix depended on being the first company with a fixed-price-no-ads streaming business model in addition to really good user experience across a wide variety of platforms. I remember being astonished at watching a Netflix movie on my iPhone (when I was still an iPhone user) while riding a train in 2011'ish. It was miles ahead of any other competitor in providing solid, usable clients on multiple platforms combined with reliable streaming in most cases and networks. This was as much a triumph of technology and product design as it was of the content available. If it was only about the content, it would be Hulu (at least in US) instead of Netflix who would be in pole position today.