"This doesn't really clarify what an "unofficial" Google project is."
Okay, so since i wrote this disclaimer, and the policy that requires it, let me try to explain this simply.
Historically, people were discovering projects were made by googlers, etc, and thinking this somehow meant it was an official google thing that google was supporting (though, admittedly, i have no better idea of what that really means at heart than anyone else).
You'd even see tons of press stories about how Google had done x, y, or z, and worse, people would take it as a sign of strategy or best practices or whatever. IE "Google released j2objc, and thus thinks you shuold write your ios apps in java".
But Google hadn't done anything. A bunch of people who worked there had done something, and someone discovered they were googlers (usually. There were a number of cases of people trying to associate their project with google in order to try to gain publicity, etc, but this was significantly more rare)
So I got asked to go solve this problem, and tried to do so in the lowest effort (for everyone involved) and simplest way:
Anything that was not an official google product, was marked as such. Now press, etc, can't claim they thought it was official anything :) People look at it get the right impression, even if they don't know precisely what it means.
It raises a few questions sometimes (what does it mean to be official), but for over 5000 projects, i think the number of questions of people trying to understand what i means is "small".
In that regard, i believe doing this was a resounding success.
[1]
This was simple back in the day.
These days, there are projects, like upspin, that seem to be like they are are somewhere in the middle (honestly, i haven't looked at all to determine it).
So maybe i'll reevaluate.
[1] Almost as successful as me marking Chromium "copyright the chromium authors" (now copied everywhere), with nobody really understanding why that was done.