to me it's not a deeply-seeded reason, it's just when I hear cutesy-sounding names I just don't take them seriously. They sound like the latest, hipster thing that's going to be in-bloom for a (figurative) week or two until the next cutesy thing steals everyone's attention. Even the language Pony has a mildly off-putting name (to me) despite hearing people rave about it. Couch DB ? What the hell does that mean ?
I admit it's a bias of mine and I could be losing out on learning amazing tools. But even non-profit, standardized languages and tools still have a brand name and image.