I imagined this as a fun tool to help early-stage startups get the attention of their rivals' employees. I use a mixture of targeted FB ads, funny emails, Snapchat filters, and some other fun methods in order to help get the attention of people you want to hire.
The main value of a tool like this is 1) having better copy, since most job descriptions are dreadfully boring and un-enticing, 2) it's one of the few ways to court people who already have jobs, and 3) I think many people would prefer someone at arm's length handling the dark arts of poaching.
Let me know what you think!
ALSO: if you’re an individual looking to be “poached”, I will write you a cover letter for free (up to 10 people on HN). As a copywriter, I’ve written many of my friends’ and helped improve their salaries by $100,000s. Just comment here with your email and I’ll be in touch :)
REFERENCES
[0] https://medium.com/@bagelboy (blog)
[1] https://medium.com/@bagelboy/hey-6dd09f40cbb7 (portfolio)