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I tried it a bit. Maybe there should be a skip link because it's impossible of course to rate a movie without actually watching it...

The challenge will be to find features that will make it go viral...

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Yeah. We pondered about this 'skip button' and decided not to put it in order to keep the voting interface simple and because you can always click on the 'get random movie' link (although admittedly far away from the voting panel).

i didn't see that, maybe you can rename 'get random movie' to 'skip' or have have both in different locations and monitor user behaviour to see what works

That's an idea. We've just put a 'skip link' under the voting panel on www.hugamovie.com, and we'll see how often people will use it.

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