People had the same arguments against Dropbox (just use rsync) and Buffer itself (just use a cronjob).
This argument is inherently a fallacy. Sometimes ideas are inherently bad. (Also, you're an engineer at Buffer)
Yup I am. My point though is that that argument is largely underestimating the value delivered by these products. And the apparent lack of P/M fit for spreadsheets managing diversity at large companies.
You're not the target customer.
Might seem expensive but I can easily see some larger companies using this to publicize their diversity numbers if they are good