Interested to know the niche sports you're finding people showing interest in.
It's popular with women. It's popular with kids (age 12-17, more popular than MLB). It's popular with the latino population.
Two years of success broadcasting England’s Premier League proved a basic truth to NBC Sports: It would have to pay a lot more to keep carrying the league’s games.
Now it will. Under a six-year agreement announced Monday that starts next season and is worth about $1 billion, NBC retained the rights to the Premier League through the 2021-22 season.
Since I can't edit my comment: Even an ad-heavy football game (aka soccer in the US) has way fewer ads than the what I saw during the Superbowl.