Frankly, I find it disturbing that so many well educated people aren't able to objectively think about an actually objective problem.
The fake news that started the concept of "fake news" is not a subjective problem. The problem is literal invention of facts not even related to reality, combined with the mass distribution of those invented facts. It is a problem of mass deception.
The classic example: Millions of people shared a post saying the Pope endorsed Donald Trump.
This is objectively false. It's not about liberal vs. conservative. It's not about whether it fits your worldview or not. It simply isn't true.
During the election there were so many literally false stories that got a very large amount of attention.
That is the problem. And yet, so many people seem to think it is a political issue.
It's a sad world we live in where even objective facts no longer matter.
I think that is why so many people are terrified of the direction things are headed.