I'm surprised. It seems like for the last several months I've been noticing fitbits on the wrist of several prominent people.
Maybe their product is just too simple and does it's job too well. Judging by trends in the market, people won't be satisfied until their watches have about 8h of battery life and are privy to all the 0-days of android.
Ignore my grumbling, I'm just an old fossil who wants phones to at least be phones and watches to at least be watches. Call quality on my phone seems to drop every year, and my wife's $500 smart watch barfs on syncing her music library.