9 ways to improve your site but you don't know how to

This reads like an ad. I don't think there is any real information here (at least not as the title describes it). Though I only got through #2 on the list (both pushing some sort of CMS...)

I think this is being gamed.

How did this blatant advertisement get onto the FP?

   Here are 9 things your website needs to improve.

   By an *amazing coincidence* the product I want to
   sell you does exactly those things!

   Order yours today!!!

How did this get up-voted? "But you don't know how to." Really?

Not sure what Patapage is; this article didn't offer anything by way of new information about site improvement, nor did it explain what 'Patapage' is.

Is this for real? Is this a real thing?