Why Kickstarter's design kicks ass (take note Diaspora)

Kickstarter's had a very impressive rise prior to Diaspora. They had over a quarter million UVs in March according to compete (http://siteanalytics.compete.com/kickstarter.com/), up 100% over the prior month. With a quick look at the site to can see lots of ~$10k project are getting funded all the time. That's revolutionary.

In my original post, I acknowledged Fundable had bigger problems: Now it’s important not to overlook all the other things that might have caused one business to succeed where another failed. If you google “Fundable” you’ll see they made a number of execution missteps. Fundable also didn’t have the advantage of launching in a time when high quality video creation is so easy and sharing is so powerful over platforms such as Twitter and, well, Facebook. Nevertheless, it’s great to see a venture that’s executed well and in Kickstarter’s case its competency certainly extends to its design.

I wonder if this story would have seen daylight with the headline "Kickstarting your marketing". The headline is an editorial decision that you, the HN submitter, get to make, and I disagree that it is always tacky -- although I won't argue this particular case. Novum may not have respected the author's link title, but he did help popularize his content.

I like the concept of the site however I want to see what using the virtual cards is like without having to sign up first. I would also recommend a redesign, as certain elements could definitely be realigned to make the experience of using the site better. If you improved on the design and usability, I could see myself recommending this to my friends. If you'd like, shoot me an e-mail and I can provide some more info on how to better realign the site.

I think it is about how one succeeds where another fails, not about about kickstarter.