Here's a question: Are you at all comfortable with the realization that a website as bad as Business Insider is carrying your story? Understanding, of course, that the grand majority of the stories on that site are out and out clickbait garbage.
Well, it's a major news story - according to our press office, over a thousand outlets worldwide were carrying the story. So it would be weird if Business Insider didn't cover it. That said, I'm slightly surprised that this is the version of the story linked on HN. Personally, I like the BBC version better: http://www.bbc.co.uk/news/science-environment-38522954