Recommending information by relevance inferred from human brain signals | Hacker News Reader

Recommending information by relevance inferred from human brain signals

nature.com

87 pointsEvgeniyZh9 comments

In five years, I expect to see Amazon paying workers to trawl the Amazon catalogue, recording their neural output to derive associations between otherwise tenuously related products, and feeding those into its recommendations.

"Customers who viewed this item also thought about:"

;)

MindBlock: A Google Chrome extension that prevents websites from reading your brain's neutral signals.

Highly controversial among publishers for hurting the online ad industry. Some see it as a type of piracy, as it allows users to browse websites without offering publishers a way to recoup hosting costs.

LOL. I am pathetic at getting puns. I actually googled for it. But that would be cool thing if it existed.

How about a correlating eye-focus with brain activity to derive not just meaning from a sentence, but how difficult it is, or how much though it provokes aka a deep or conceptually-terse statement.

Then if another user skips over a terse statement without much thought, either:

a) they are a subject-matter expert

b) they are mis-reading (or skimming in favor of some other focus)

I look forward to the day I can put on my brain hat and use it to automatically vote on Hacker News posts for me.

I see a market for contactless EEG readers emerging.

Neural Lace inbound!

With uses of that technological limit as ethically questionable as the question of how ethics limits technology's uses.

I've been considering how both input and output software for such a thing may work quite a bit recently. I'm glad I did because the research was further along than I had expected. Here's a nice example on the input side; note it's from 2015 (!) https://www.youtube.com/watch?v=6Qi5uoNYXqg The potential ability to edit parts of my personality I don't like eg. anger, motivation, etc. is far to useful to be ignored. I believe that as long as this technology is 'open' most of the fears surrounding its use can be mitigated.

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