Lessons From Investing $150,000 In A Site That Didn’t Take Off

Aaron gave and amazing keynote at this years Bootstrap MD. I talked to him after he spoke and thought that he was a really interesting and accessible guy.

He has a great philosophy about dealing with failure. Obviously no one goes out with the intention to fail,but we all have some level of failure. Be it a small setback or a startup crashing and burning. Aaron's keynote talked about being able to deal with the stresses involved in that failure, own it, and come out the other side without losing momentum. Sort of a higher level of Rocky Balboa saying it's "Not how hard you can hit, it's how hard you can get hit and keep going." I'm sure my abstract of his talk is not nearly as inspiring, but his keynote really set the tone for a great startup event.

Glad to see him on Mixergy. Thanks Andrew for another great interview.

This interview happened because I had a comment on HN asking for this kind of story and Aaron was willing to be open about his experience.