I released a 'Sca', a spy camera app, a year ago and it's doing pretty well. Made $6,000 in 14 months. With the release of all the new phones this year, revenue has picked up to where I consistently get $30 per day after Google takes its cut. I tried $2.95, $9.95, and I settled on the current $5.95. Revenue is constant across all price points. There's no way to scoop up all price points, though, which is annoying. Anyone have any ideas for that?
Last I checked, you get bumped back to the top of the 'just in' list if you submit an update and it's been a few weeks since your last update, so it's a good way to spike up traffic.
I released a niche app for astronomy, Iridium Flares, that sells for $1.45 and makes one sale every few days.
I made sure my two paid apps have a free version. I have a few free apps that advertise my paid apps.
If you compare the top paid apps with the top paid games, it looks like there are more successful games than successful apps. People will pay for entertainment, but games usually require many more hours of work.
We're getting like $2000 a month out of ads with our free apps, but only $250 from our paid application, which is just a generalization of the free ones.
An interesting fact: we experienced no decline at all in the number of sold instances of our paid application when we increased the price from €0.50 to €1.00. That means, we doubled the revenue :-O. (Yeah, well, the new release included some improvements, but still surprising IMO.)
which ad network are you using?
We started using Admob, but now we are much happier in Mobclix.
These are relatively simple utilities with push notifications for tracking various events in those Facebook games.
Both of them are priced at $2.99 and sell between 10 and 20 copies a day on average, netting me about $60 a day or $1800 a month. They've been on sale for two months now.
You can see my blog at http://blog.tuchee.com for greater detail about my pricing experiments and experiences in developing the apps.
More interestingly, weekends see up to two times the traffic, so I release my updates Saturday morning so they can have the most possible traffic through the 'just in' list.
I remember at the beginning you could even afford to check everyday which new applications were published, and some days the number 0...
Also we could put this up in a spreadsheet. That would be helpful in looking clearly at the avg sales by category of apps (games, business, etc)
P.S: I'm planning to develop an Android app too.
For some types of applications (such as news readers, definitely not action games), ads can work very nicely.
You can expect something a eCPM of $1.20. In our case, that translates to like 6 cents per click (which is a metric I like more).
We have a very shallow comparative in our blog: http://www.androidsx.com/admob-vs-mobclix-1st-round/
There's an ad-supported free version, too, but $1.99 is nothing for software I use every day.