It seemed to me a pretty good hypothesis about what the future of TV would look like. Roughly Nowmov has the same relation to watching TV that Reddit does to a newspaper or magazine. The format's similar, but instead of getting what one media co chooses to pipe down the channel at you, you see a collection of smaller things from all sorts of different sources (both big media cos and individual people), and the best stuff floats to the top.

Nowmov is not very good yet at finding the best stuff, obviously, but they only just launched. You have to imagine what it looks like when it can customize per user.