I suppose it depends on which masses you're referring to, but when I look around at any public place in New Jersey where there are people on laptops, I always see a very healthy representation of Mac users. Of all ages.
Anecdata: I know of several Windows laptops, but only one Mac laptop, which are now effectively desktops.
Also, Apple's market share is much higher now than it was when the masses adopted PCs. That happened under Windows 95 (which nearly drove Apple out of business) and XP.
When Windows brought computing to the masses, Apple's global market share was closer to 2%.