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I think the line you're drawing is blurry, and I think you're overgeneralizing. There are as many reasons to play as there are people, and as many types of play as there are games.

Agreed. A kid can play with a roly-poly he found on the ground and that's a game.

Anyway, not sure why this discussion needs to be whether we consider this a "serious" game or not. I think it's a fantastic idea, and its execution will determine how fun it is to play.

Gaming can also be a learning experience.

The top two selling PC games of all time are The Sims and The Sims 2.

And they are not even remotely close to a simulation of real life, in the same way that reality TV is not remotely close to reality.