> A much more weakly guarded pot of gold, I would say.
Bigger pot, way more strongly guarded.
Much more frightening is that literally all (4 or 5 I've seen by now) HN accounts that identified as Uber developers tried to ascertain "no it's fine and also I trust Uber" did so by while revealing they either
1. have no idea about Uber's exact privacy and security procedures (you don't need to put all the cards on the table if it's sensitive--though it shouldn't be--but you should be aware of the procedures and be able to ascertain they are in fact in place and implemented)
2. or, like the above poster, have very strange ideas about what constitutes their responsibility of protecting the privacy of their users. Hint: it's NOT "be slightly less bad at it than the next guy" (even though in above example that's arguably not even the case). This may be enough semi-security for your personal WordPress-blog, be slightly harder to hack than most people and if you're not a target, you're probably fine, probably.
Except of course, Uber is a target.
And yes, if I were a bad actor and I wanted data like that, of course I'd try Uber first instead of the (way better protected) cell phone carriers.
Especially now that I've seen all these Uber developers publicly flaunt their ignorance on the subject.