The problem here, is people are willing to brush aside facts that are most easily left to interpretation based on world view, for the larger sake of their cause, where the ends justify the means.
As a very middle of the road moderate (if that's the right word? Maybe it's something else.) type, I clearly see this disregard on both the liberal and conservative side. Much in the same way an agnostic has to sit and watch mommy atheist and daddy religion fight.
Examples:
1. Trump is a racist
Liberal >> Common sense and all evidence point towards him having and continuing to have racist and bigoted behavior. Electing him would empower racists and harm the country.
Conservative >> Common sense and all evidence point towards the biased media fixating on his conservative views of upholding the law (ILLEGAL immigration) and trying to paint him and anyone else with those views as racist. Also, he is a flamboyant TV personality, I am more than willing to overlook his gaffs because at least he says what he thinks. Electing him would help reverse the damage caused over the last 8 years.
Something Else >> Trump is a jerk and probably has lots of personal issues, and may indeed be a racist. While I am sure there is a small minority of people that like his ideas based on a place of hate, it seems there are a lot of people that have an ideological reason to support him based on the changes they want to see made. Electing him seems like a risky move, and may destabilize things.
2. Obama is a Muslim
Liberal >> Obama's officially stated religion is Christianity. Yes, he is friendly towards Muslims, why wouldn't he be. We have a long way to go towards repairing our relationships and reputation at home and abroad as being inclusive and tolerant of ALL lifestyles, beliefs, and religions.
Conservative >> Obama's actions in office show a disregard of his duties to protect Americans at home and abroad from the threat that is radical Islam.
Something Else >> Obama is a classy guy, and he is not afraid to mix it up with people no matter what people think. Not sure about things like the Iran deal are the smartest but I very sure he (and some other decently smart people) have our best interest in mind, however, I am not sure if they are making the best decisions. I am unsure that any amount of publicly available facts about national defence, economy, Middle East past and present tensions and issues, and Iran, will make me better able to judge this.
Conclusion:
Just because you have facts, doesn't mean you have an understanding. Wisdom and knowledge are for sure bolstered by each other, but not synonymous. It seems to me both sides have a righteous indignation against the other. It will take compassion and compromise to truly move forward as one human race.