So they spend weeks developing the exploits and when they present it the headline is that it took 4 or 60 seconds? They even used the phrase "breached Adobe Flash with a flick of the finger" as if anyone could hack it with a finger gesture.
For example Flash, even when sandboxed, continues to be an extremely easy and lucrative attack vector (relatively speaking). Four seconds puts the exploit in drive-by territory.
A sixty second web exploit is not so useful for "cyber" criminals. But if you can "compromise all aspects of the phone including contacts, photos, messages, and phone calls" in 60 seconds, this is probably worth it.