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Omnifocus does [end-to-end encryption](https://www.omnigroup.com/blog/omnifocus-now-supports-end-to...) now. They have no reason to access and sell your data because they have a healthy business model built around premium priced apps.

I think the reason a lot of companies don't use iCloud is because some of the various ways in which iCloud worked have not always been reliable or suited to the task at hand.

I didn't know they added this feature, that's actually really cool. Especially since their code is also open source.

In addition to the comment about private WebDAV (which took me 10 minutes to setup and as a side effect made the synchronisation much faster by using geographically closer server), OmniFocus can encrypt the data synced.

FWIW, you can set up OmniFocus to sync using a WebDAV server you control.