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Woah, they only have 3800 employees and spend 2.7Bn/yr? That's 700k per employee. What's all that money for?

Stock options. It starts at the top:

https://pbs.twimg.com/media/Cuplqd1XEAEre6n.jpg:large

Being paid $72M p.a to oversee ~$500M p.a in losses. Great job if you can get it.

more info from their filing[0]:

> During the twelve months ended December 31, 2015 and 2014, we recognized $682.1 million and $631.6 million of expense related to stock-based compensation, respectively. As of December 31, 2015, we had unrecognized stock-based compensation expense of approximately $1.25 billion related to outstanding equity awards

[0] see page 47 https://investor.twitterinc.com/secfiling.cfm?filingID=15645...

To be fair, that guy was previously CFO for the NFL. I'm not saying it's the right decision but they probably had to pay him that much just to draw him away.

Marketing, running the service and data centers, office space, research and development, capex, etc, etc. Running companies is expensive beyond just the salaries.

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