https://breakingbelgium.files.wordpress.com/2010/04/bachelor...
https://breakingbelgium.files.wordpress.com/2010/04/bachelor...
Soylent 1.6 (powder) is "$1.93 per 500 kcal" where 2000kcal is what most people eat a day. If a meal to you is one third of 2000kcal, it costs 1.93 * ((2000/500) / 3) == $2.57 per "meal."
Soylent 2.0 (drink, bought because it's "more convenient") is "$2.69 per 400 kcal." If a meal to you is one third of 2000kcal, it costs 2.69 * ((2000/400) / 3) == $4.48 per "meal."
So compare either of those to either your dinner or snack expenditures. To me it seems that 1.6 can save you money on dinner, while 2.0 is intended to help you save money on "snack time".
Too much flavor could make it annoying to have regularly day after day. They're specifically aiming for a neutral flavor.
>Maybe even a little rebranding?
Yes, they know they sound like "Soylent Green". It's the point and gets you to recognize the name.