> git never brought social interaction (issues, pull requests) into coding. GitHub created a lot of innovation in their product.
Many people feel like they stopped innovating here, and thus they choose gitlabs. As a startup, it has to answer the question you asked, and it has to work extremely hard to win developers, add features, and draw distinctions between github and gitlab.
The steve jobs quote doesn't make sense. In your example, if numerous people switched to android right after they offered the features ignored by apple, it would be pretty obvious they were important.
I don't dislike github. I actively like gitlab. You can choose whatever one you want. I personally am a gitlab user for the reasons above. These are subjective, but many seem to embrace them.