Jack Dorsey Is Losing Control of Twitter
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The post-growth phase of a social network doesn't have to mean its collapse. Look at IAC, InterActive Corp (iac.com, ticker IAC). They run a lot of sites - Vimeo, Ask, About, Investopedia, Tinder, OKCupid, etc. - have a market cap of about $5 billion, and keep plugging along. They were started by Barry Diller, the creator of the Home Shopping Channel, something else that keeps plugging along. Diller is still CEO. IAC is boring but useful.
Twitter doesn't have to "exit"; they're already publicly held. They just have to trim down to a profitable and stable level, and accept that they're post-growth.
I propose that we call this the Scarface effect: "The world is not enough."
Entrepreneurs are in this game to create more and more economic value from the same finite resources. Take time: people have roughly the same time now than they had 40 years ago. Yet, we create way more economic value out of this time than 40 years ago, because our productivity has gone up.
Resources are finite, economic value is potentially infinite. Therefore, yes, you can have virtually infinite growth of economic value.
Do you mind explaining how? I'm not sure I understand.
http://freakonomics.com/2014/01/24/can-economic-growth-conti...
I'm not saying this is right or wrong, just trying to explain the thought.
The concept of infinite substitutability was presented as a "principle" in a 1976 paper, itself trying to argue out of the all too obvious implications of Limits to Growth (1972).
"The Age of Substitutability", H. E. Goeller and Alvin M. Weinberg, The American Economic Rrview, Vol. 68, No. 6 (Dec., 1978), pp 1-11 https://www.jstor.org/stable/2951003?seq=1
Somehow this hypothesis has been raised to the level of a scientific law of economics, trumping thermodynamics, physics, chemistry, and 216 years of actual experience of the Industrial Revolution and subsequent industrial periods, as well as economics' own law of diminishing returns.
There's nothing here but wishful thinking.
https://books.google.com/ngrams/graph?content=infinite+subst...
So yes, there is a ceiling in available resources (although there's a whole lot of resources that we can tap in the solar system alone), but as long as you don't see a ceiling in productivity improvement, you don't see a limit to growth.
For productivity, virtually all of the Solow residual disappears if you add energy as a factor. R. U. Ayres and Charles A. S. Hall are two (and independent) authors among many who've demonstrated this. Ping back if you'd like me to dig for specific references.
Orthodox economics of course ignores this.
With that model, saying that economic value is "potentially infinite" is equivalent to saying that there will always be a way to improve someone's life.
Georgescu-Rogen, Daly, Soddy, Bohm-Bawerk, Marshall, Smith.
Imagine if moores law continues going strong, until we have computer's powerful enough to simulate realities. Now anyone can have whatever they want, only limited by computer processing power.
Also, just becuase resources are "finite" doesn't mean we are anywhere close to the limit.
You could just as easily respond by paying "Sure, the universe is finite. Let solve inequality by limiting the amount of resources a person can use to 1 galaxy per person. Nobody needs more resources than an entire galaxy!".
Until we get to that point, we aren't anywhere close to "finite" growth.
A computer isn't a perpetual motion machine. It runs under the laws of physics just as everything else does.
How much energy do you think you would need to truly simulate a galaxy at quantum levels of resolution?
But what if you don't need quantum levels? Then you're into a more subtle argument - confusing an economy of resources with an economy of experiences that can be created using those resources.
It might seem "obvious" how that makes it possible to use less of everything, but if you think it through in detail it really isn't. You still need practical infrastructure, power, and even if everyone is in VR 24/7, you still need nutrients and waste disposal.
You can't start by assuming infinity because Moore's Law, and then pretending it makes all the hard problems go away. It doesn't.
The point is, if you can be millions of times more productive with the same quantity of resources, your reserve of economic growth is gigantic. Not truly limitless, of course, but limitless for all intents and purposes.
There is a lot of energy out there and a lot of technological growth to go before we hit a "finite" limit.
I prefer to phrase it as "potentially asymptotically endless growth of economic value". Lording over all of this are the (as far as we currently know) iron laws of thermodynamics. Until the economy is majority fad/fashion-driven and ascribes value literally upon human whimsy, it must derive ground truth value out of those laws, and as far as we know there does not exist an infinite supply of energy. We are a long ways from reaching the asymptote, but even "virtually infinite" will literally cook the planet with an economy using ideal Carnot efficiency-based engines.
This is brilliantly clarifying, thank you.
> Until the economy is majority fad/fashion-driven and ascribes value literally upon human whimsy, it must derive ground truth value out of those laws.
I would disagree with that, but I'm happy to reconsider if you care to explain more. Economy is based on our preferences, as economic agents. The rationality of our preferences is irrelevant to the economic system. In this way, there is no "ground truth". That's supply and demand, not a cost-driven economy. There is no economy outside of interacting economic agents performing transactions, this is what an economy is.
Stock markets are speculative, so investors trade on the story and the fundamentals on a sliding scale, in the case of twitter it's fundamentals aren't strong without a road to profit, one that they are also quite far away from, and in terms of story being compared to FB which now has 4x more users and continues to grow doesn't allow it to create a story that investors can rally behind or support it.
Ultimately the main issue with Twitter was lack of leadership and decision making and the failure to acquire Instagram.
If Instagram was a part of Twitter then they would have a secondary social network, that today (although with FB integration) has already outpaced them in terms of user numbers and continues to grow.
That failure is why they are where they are currently. They haven't been able to do a large strategic acquisition that really pushed their company forward and the ones that they have done were mainly add-ons and smaller in comparison that were never able to stand on their own.
Kudos to Mark and Facebook for being decisive and pulling Instagram from out under Twitter, but if Twitter want to get the deal done they should have led with a Billion not $500MM and the deal would have been theirs.
- If they are shareholders, they don't seem to be declaring their conflicts of interest.
- For Twitter to respond would require that Twitter be taking editorial positions regarding the activities of competing media conglomerates. ("You're down, you should all just cash out now" [while you have far more daily active customers and revenue per user than a number of TV channels combined].
- Are there competing international interests and biases? Is the market for noiseless citizen media saturated? How much time is there, really?
What is their interest here? How do they intend to affect the perceived value of Twitter? Are there sources cited? Data? Figures?
Twitter is a public corporation which hosts Tweets, sells ads, and selects trending Twitter Moments.
Both companies are media services. Both companies compete for ad revenue. Both companies compete for readers' time.
(Medium allows journalists to publish information and/or editorials for free (or, now, for subscription revenue from membership programs)).
Im not sure if thats the main audience pushing the narrative of growth. There is an industry that created the "growth hacker" position, and I dont think it was journalism.
True but it seems that most journalists were keen to embrace that credo. At the end of the day, "hockey-stick growth" has become the predominant narrative; does it matter much where it came from initially?
A phrase that sends shudders through stockholders!
It is amazing that companies seem to think that there is infinite growth potential if there ever was any growth -- sometimes you are just at your max level!
I don't think twitter is at max level, I just think that what they think is innovative is not innovative to users.
And if they were to go for profit now they'd be worth of a market cap of a couple billion - many times lower than what they are now.
Growth is good because it causes the share price to increase.
However, a company with low (or zero) growth and solid profits can still be a good investment if it pays good dividends.
Unfortunately, Twitter does not have growth or profit.
It's probable that you're speaking metaphorically here, but your metaphor is abstract enough as to not communicate any meaning. It's clear that you think someone is demanding growth. Who is demanding growth? When you figure that out it will be much clearer to you what's going on here.
And it's also hilarious and a perfect example of why Twitter is a perfect example of the tech bubble. Twitter is not going to grow in value sevenfold: in ten years they have not even broken even yet.
Some or much of the noise for that is brought on by major shareholders people who bought in and or have large positions which developed when the stock was much higher.
Assuming such a thing exists. Which it might not; sure, Twitter could stop trying to generate growth and cut a bunch of costs, but there's no guarantee that that wouldn't result in a gradual (or rapid) exit of user time and attention (in general, or just in the advertiser-valued demographics) to other services, as Twitter stopped moving forward while the market kept moving forward.
Other than that I am totally in agreement with you, Twitter is a success, just not as big a success as some people hoped but that doesn't mean it needs to sell to the highest bidder either. It's just another large company making a modest profit, and there is nothing wrong with that.
The best thing for Twitter is to go back to being a private company and charting their own future and be free of what Wall Street wants them to be.
Or News Corp / 21st Century Fox.
I've recently started using Twitter more to stay in touch with deep learning community and I can absolutely see why less tech-savvy non-fan user would turn away after few attempts. I can also see if they can turn this around and grow 10X in terms of DAW/MAU with good product planning.
Come and hear angry people ranting at the internet!
Rants and tweet-storms get lots of views, lots of clicks. But they are not necessarily what most people want to see. Most people are not on Twitter most of the time. And for most people, their primary exposure to Twitter is "oh look, there's yet another news story about a "public backlash", with a selection of angry tweets embedded in the article".
Beyond that, I've never been able to make any sense out of their threading system; the only way I can figure out what is happening is if someone inside the mess writes an article explaining it and quoting the relevant comments. The actual feeds all seem to be incomprehensible mishmashes of quotes and references to people who aren't present. (I assume there's a view which makes it all hang together if you have an account and actually log in rather than simply browsing, but the fact that I can't really see what's inside the box means I have no motivation to get involved.)
Furthermore, getting too comfortable with a communications medium solely owned and controlled by a single company seems like a recipe for long-term disappointment.
The endeavor that drove me, a passionate user for several years, off the site for good. It's sad that they watered themselves down to become a second-place Facebook.
Maybe it's not even their fault, and it's just a side effect of being a public company and being measured by growth instead of by the uniqueness and quality of the product. It's still sad.
When the dust settles, there will be lesson in the danger of engagement-metric based product design. Twitter has a "while you were away" feature that shows you their idea of the tweets they'd like you to see first. (Even if you return to the site 5 minutes after your last session.) (This is different from the non-chronological timeline, and doesn't get turned off when you disable that.)
When you dismiss it, it asks you if you'd like to see less of that. It's completely ambiguous and unexplained whether they're asking whether you disliked those specific tweets or the non-chronological aspect of the timeline. A lot of users have been vocal about hating the feature. By dismissing it are they actually burying certain friends down further on their timeline? Who knows? Some people are guessing correctly what the meaning is, but others aren't. They're feeding a certain amount of garbage input into their algorithms.
1. The one you're talking about, messes up the chronological order of the timeline completely. That one is called "Show me the best Tweets first", in settings, and I have disabled it. Some people report Twitter flips the switch whenever they see fit, but that has never happened to me.
2. The second one is a small widget that appears at the top of your timeline that says "while you were away" and shows three tweets. There is no way to disable this. This is what it looks like on a desktop: http://i.imgur.com/R6rPRGo.jpg There are similar ones for mobile. I don't personally care too much about it (I close it... just one of hundreds of annoyances I have to put up with when I use a computer) but there's a huge problem: those three tweets are removed from your timeline, wherever they were. So they mess my timeline up (someone might have tweeted two things in rapid succession, and one of the tweets goes missing because they move it up to that widget). And there is no way to disable this, at all.
It's baffling bad.
That's their core product there and it's broken. And they don't care. I miss the twicca days... That's the Twitter I liked, a chronological stream of text. I mourn for it.
I cannot imagine what Twitter is spending its time doing.
twitter.com##has-recap
Edit: To be clear, this hides the dumb "while you were away" box, which is useless for people who read everything anyway like myself.I simply don't have the time or the interest to keep up with a long stream of tweets. It allows me to catch some highlights, and then move on to the never ending live stream.
This hasn't been twitter's objective for a long time now. The idea that twitter caters or cares about power users (in my opinion) was put to rest when they decided to severely limit apis and third party tooling years ago.
As a company, they want to be as big as possible which means power users are not their target audience.
The problem with Applying it to Twitter is that they have never been as big or universal as people assume they are. The median number of tweets from an account is one, active in-stream users lagged freaking Google+ for years, etc. Their shoddy, unintuitive product is practically designed to be power-user heavy, and the network has been so since the beginning. Having a user base thick with big influencers like journalists, celebs, and politicians is a blessing, but Twitter couldn't understand that and blindly followed Facebook's playbook, despite being a hugely different company.
Perhaps a non-curated Twitter is bad for business? Twitter and the 'Brands' benefit when the ads show up first, and not below the fold, win-win, right?. I suspect curated Twitter has higher engagement as well, so why keep the other option?
It might seem unintrusive to you because it doesn't interupt your Twitter workflow, it is definitely intrusive to me and is not a "small design change".
I carefully curate the people I follow, roughly for any given day, I can read the tweets in my timeline written on that day - all of them. When twitter's algorithm "surfaces" certain tweets, it removes them from the regular timeline, so if I dismiss their seemingly randomly selected "While you were away", I wont ever see them again! How brain-damaged is this?
The change works fine for people who have more tweets in their timeline than they can read - which is fine if you trust Twitters algorithm to select the ones you find interesting, and I do not. This is the same bullshit that Facebook does with the very stubborn "Top Posts" ordering
I have the exact same issue; I follow less than thirty accounts, and I want to read everything from all of them. When I tried dismissing the "While you were away...", I was missing many tweets, so I was forced to turn it back on.
[1] https://chrome.google.com/webstore/detail/hackybird/ddlhmpom...
I'm baffled by this, too. Which is it?
It now feels much less overrun by marketers. Real interesting discussion is once more possible. Just like the old days.
Maybe they should hire Marissa Mayer. I hear she'll be looking for a job in the near future, and she's got plenty of relevant experience.
I'm actually semi-serious with my comment (Mayer would probably make the perfect CEO for Twitter), but nobody in a decision-making position will ever see it.
It's pretty likely Twitter will follow the same path, but the real mistakes made in Twitter's lifetime were made between 2010-2016.
They have created a money printing machine in the middle of San Francisco.
They have 4,000 employees creating continual dilution in the stock and dumping it onto your mom's 401k every single day, and the market still retains a 17 billion market cap. That is printing money pretty freaking well!
Twitter is a success story, in this light, and will have even rosier fundamentals when if it has 1/10th the market cap and 1/3rd the employees.
And what would a 90% loss in Twitter stock do to tech stocks in general?
Would that be enough to cause another bubble to burst?
Also King and Zynga have had performance like that. At the end of the day we are just talking about several billion dollars in valuation.
The S&P500 returns 1 trillion to shareholders annually. If capital interest in the tech sector is really that fickle, then there's no need to kick the can.
San Francisco is begging to return to the "good ole' days" where there was no industry
Sounds like a net positive
Who ever mentioned King or Zynga on a TV show or newspaper?
> Who ever mentioned King or Zynga on a TV show or newspaper?
Judging from Google News (and just picking 2009 for this exercise), lots of people wrote about Zynga in newspapers (especially the NY Times and USA Today.)
A reality though is that 17 billion is a drop in the bucket in US equities and you are overestimating the relevance of Twitter's market cap problems.
If Twitter is overvalued by 10x, some models for valuing established tech companies are way off.
It's also worth noting that a huge percentage of those employees are ad people who are sorta necessary for their current revenue model.
Someone else in a different thread mentioned that Twitter isn't exactly in great books with various world governments who are friendly, or at least neutral with Google currently. Is Twitter's revenue worth the additional risk of regulatory scrutiny/antagonism to Google?
Keep the timeline chronological! Instead of injecting 12 hour old tweets into my timeline randomly, give me a tab of popular tweets by people I follow.
Give me more options to discover interesting discussions. Let me subscribe to or follow hashtags.
Give me more options for filtering out the noise. Let me provide hashtags or keywords I don't care about.
Back before Twitter made the decision to transition from a service to a platform, there were Twitter apps and clients that provided all kinds of great ways to interact with Twitter. But Twitter shut them down, and never bothered to integrate the things that made them great into the official Twitter platform or apps.
Twitter's greatest potential is as a firehose of live data. Give users the tools to use and personalize that data and Twitter will become an indispensable part of people's daily lives.
Oh well.
edit: I meant this to be a reply to the "failure to handle the basics" post.
And the replies are often neither chronological nor threaded in any meaningful way. I know the 140 character limit strongly discourages meaningful discussion, but I'm starting to think they believe that every single tweet should stand alone. That replies, likes, and retweets are nothing more than a metric to judge the quality or interestingness of an individual tweet.
In 1984, Ringling Bros. and Barnum & Bailey Circus unveiled a unicorn. Later investigation revealed it to be a goat with its horns fused together.
That's hilarious.
He was the Executive Officer but he was not a Chief Executive Officer.
For someone in this position, the natural human incentive is to build consensus and avoid ruffling feathers. An employee revolt could have gotten him fired. He had to worry what people thought.
Steve Job's return to Apple was dominating. He absolutely worked more than anyone else and ran circles around anyone trying to get in his way. And he fired people and replaced the board with friends. Things people would have faulted him for had he not had time to see his plans through.
But..even if he had gone full-time and led a successful coup, he probably would have still failed. Twitter was truly an accident and so no one really knows what it is.
/s
Given the actual state of affairs though, the Board has a clear fiduciary duty to consider all options.
Since Dorsey didn't give himself enough time to actually effect a true fundamental product/vision turnaround, he would've been far wiser to simply focus on driving revenue as a first step. Then circle back to product later.
It seems the strategy here was either unclear or unrealistic.
They probably aren't even really trying to recreate the magic, just trying to associate themselves with it and use that to take credit for what happened in that case. This is the kind of twisted backward stupid logic that was prevalent in the area while I was there (2008 - 2011). It was just more BS every time.
I mean, if you are trying to recreate the magic or emulate what's been done in the past, then do that, rather than do the dumbest things, then try to poorly and illogically spin it (in the most tired, played out, and "has never been successful" way) to look like something else.
Add to that the overrepresented judger (MBTI) population, and you have a recipe for the shht of everything past constantly repeating in the worst way, as arrogant egotistical self-centered know-nothing idiots use it to try to credit themselves with being something other than the dumbest shht.
The only reason you are not growing user number is you have an inferior user experience comparing with Facebook/Snapchat. That is something really easy to fix by just copying what other guys are doing better, but Dorsey did nothing. He lost interest long ago. TWTR does not need to sell, just need someone who is passionate, maybe a good engineer who knows the product.
The whole "everything's public or everything's private" shtick just doesn't work for me.
This is a pervasive problem in social media: signal-to-noise ratio is awful.
http://www.zerohedge.com/news/2016-10-03/dilbert-creator-sco...
How much traffic is that?
Ex: 2 Milo. Etc. So... what business is he in?
- Replace their mediocre management team (3.2 rating on Glassdoor, versus a threshold of 4.0 or a "damn, management's good" of 4.2) with people that actually know what they're doing
- Replace their mediocre management team (3.2 rating on Glassdoor, versus a threshold of 4.0 or a "damn, management's good" of 4.2) with people that actually know what they're doing
- Replace their mediocre management team (3.2 rating on Glassdoor, versus a threshold of 4.0 or a "damn, management's good" of 4.2) with people that actually know what they're doing
- Replace their mediocre management team (3.2 rating on Glassdoor, versus a threshold of 4.0 or a "damn, management's good" of 4.2) with people that actually know what they're doing
- Replace their mediocre management team (3.2 rating on Glassdoor, versus a threshold of 4.0 or a "damn, management's good" of 4.2) with people that actually know what they're doing
- Reduce the number of employees to 1,555
- Hire an additional 259-585 quality people (engineers and designers, mainly) to fix user experience and engineering issues
- Start paying attention to the user base and deliver what's actually needed
- Innovate and push things forward, rather than settling into stagnation and decline
There's really not much to it. Twitter is only having problems because they keep messing up, stagnating, or doing the dumbest things.
As Twitter seems to be twice as large as it needs to be (3898 vs. 1949) and as it's obvious more people will need to be hired after any cuts, I arbitrarily chose 1555 and 259/585 (same number of layers, but 8 reports, rather than 6) as the numbers since they add up to about 2000.
Asking just out of curiosity, I don't think your comment is going to be too popular. I care about this a little bit because of recent cuts I saw at Yahoo.
The number of employees being set to 1555 is what's arbitrary. The actual employee counts (1, 7, 43, 259, 1555, 9331, etc) aren't as arbitrary, as that's what results when one assumes 6-8 reports per manager, then calculates backward to determine the overall company size per added layer of management. That is, if you want 2 layers of management, and you want each manager to have 8 reports, then you'll have an overall size of (1 CEO + 8 executives + 8 * 8 managers + 8 * 8 * 8 individual contributors) 585.
The idea of having no more than 6-8 reports per manager is somewhat based on science (number of things one can hold in short-term memory lining up with the number of people one can effectively manage at a time), but meh.
Also, the less management layers that exist, the better. And as each manager is really only able to handle 6-8 people, once you increase employee counts past a certain amount, another layer of management becomes necessary. This could become more relaxed with better software and increased efficiency (a manager could have 21 reports, for example, if they don't have to heavily/directly manage them all), but I kept going with the 6-8 number, as it gave me a good sense of things.
Another (arbitrary?) reason those numbers seemed good to me was from assessing insertion sort vs. quicksort. That is, if you compare the two, then they are equal when there are 9 items, but insertion sort is a better choice when there's less than 9 items. It was somewhat random, but as I noticed insertion sort is how the mind naturally sorts (when it learns to be more efficient), it cast another vote for using 6-8. When there's more than 8 or 9 things in mind, one's natural tendency is to then try to break things up into chunks (like quicksort), then run the equivalent of insertion sort on each chunk, then merge everything back together.
The businesses are very similar. The products are similar. The trends are similar. Even the demographics are similar. It is a shame that Twitter can't be more, when it totally needs to be more. And snapchat can do so much better too.
But the problem might be they are tripping over the problems in front of them, not pursuing solutions to problems that lie ahead.
I am not sure if I agree with the above conclusion that Twitter needs a turnaround CEO. I think Twitter needs to fully execute the live streaming strategy and see where they go from there and Jack needs to become a full time CEO and handoff Square to somebody else. Bring Mark Zuckerburg on to the board so they start learning how to execute on social. These are some small changes they can make to win back investors and win back some credibility.
If Twitter didn't change a fucking thing for the rest of my life I'd still use it and love it. Forever.
What does this mean?
1. Odeo isn't doing well. 2. We broke into small teams to brainstorm ideas. 3. Jack, one of our devs, had this idea for SMS messaging. 4. Oh, and it also had a web interface. 5. It was quick to build, so here you go (link to twitter). 6. Tell us what you think.
It was, IMHO, incredibly boring at that point, and I didn't use it again for years.
That's my personal recollection of how it was announced. I think history was rewritten a few times maybe?
Edit: Oops, it was NOT doing well. Big difference, sorry.
I see it referenced everywhere, but what exactly where they trying to do, and what worked/didn't work?
It was discovery for podcasts and was destroyed when iTunes included podcasts.
It was an awful flash app that rarely worked. Mostly a good way to freeze your browser.
That said, it was the wild west of podcasting back then, so any discovery was helpful. I remember one of the first podcasts I listened to was just Adam Curry driving around Amsterdam smoking and swearing at people.
It was pretty awesome.
I don't see anything in the article about the hatching of twitter but you should read more about the accounts from noah glass.
Without his whole-hearted support at Odeo dont think Twitter would have gotten off the ground. We gotta remember Ev founded Blogger, before Twitter, and Medium after. So he certainly has perspectives on how communications + media evolving in the digital era.
Edit: Typos + Syntax!