Be careful. There is a very fine line past which repetition of my name feels condescending to me. Customer support representatives, particularly those that are clearly outside of the US, go way past this line every time.
I completely agree. I just wrote that to illustrate my point that the reason they do this is to build rapport. Of course, too much of a good thing is bad.
This must depend on the application. On most sites requiring a name feild, I just type gibberish. I'd much rather be greeted by my username.
Every CRM system I have ever seen has a "nickname" field, going all the way back to ACT! for DOS.