Interesting to package this as a firefox plugin. But the filters are pretty basic. Most can be implemented using an open library:
http://evanw.github.io/webgl-filter/
https://inspirit.github.io/jsfeat/
Next step is definitely trying face detection in the pipeline. So you can do Snapchat style filter art ;)
But its super hard getting it to run in web media stream capture at even 30 fps!