Siri never delivered on what was promised--part of the reason the microphone in the new wireless earbuds is so laughable.
Apple currently has no answer to Allo or chat bots in general.
>For example, see the article floating a few weeks ago on Medium (I think) on how Apple was embedding ML in everything.
Plans are easy to talk about. You seem to want to give Apple a lot of credit for things going on behind closed doors.
As far as the consumer can see, they have fallen behind.