Ask HN: Why do many startups use app.*.com

2 pointscycomachead1 comment

It seems like an increasing number of startups are using app.startup.com as the domain for their main app - but I seldom see this with larger companies.

Is there a particular reason?

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To separate the marketing website (www.) with the webapp (app.).

It allows you to scale one independently of the other, and you can have different codebase and deployment workflows.

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