Fair point, though there might an argument about content "curators" (clickbait websites for example), leeching off the production of amateurs who don't care about monetization.

Continuing on this line of thought:

I might be interested in some amateur production, genuine efforts borne from passion and dedication. I think actually that any effort to become a professional on this segment will make the creator distort their creative process. That's the cancer I'm talking about. It's not simply from the end-user point of view, but about the approaches that are made possible for people to reach out.

I don't want to condone this monetization scheme. I think advertisement is a bubble waiting to collapse (with rigged analytics and big players monopolizing revenues).

Using an ad-blocker prevent me from ever generating revenue streams toward this industry. I already pay for using the pipes on the Internet. My only concern is communities being able to strive, be it on obscure BBS, IRC channels, subreddits or specialized fora. Others, I wish they would disappear.