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I assume the equation he's talking about already propagates the value to the "leaves", where if the app is boosting a person's productivity, and that person's productivity increases value for a group of people, then it's that final group of people's increased value that is counted toward the original total. And there could be more than 2 layers before you quantify the value without recursing any deeper, of course.

Hypothetically, this is unnecessary.

Assuming that a 10% increase in productivity causes a 10% increase in the impact on people (either in quality or quantity), 10% of Mr. Musk's impact may be greater in absolute terms than 10% of Mr. Smith's.

One may debate whether 10% productivity = 10% impact, but if that increase is attributed back to you, there's no need to artificially manipulate the equation.

The weights would be different based on who's assigning them.

absurd hero worship. I like Elon Musk just fine, but you're fawning over him. How do you propose we nominate "great persons" for your "equation" anyway?