Given that you and Patrick have spent the last several years advocating billing by value instead of by time/skills, why did you decide to start a business trying to convince people that the best way to get paid more was by improving their tech skills? Granted learning stuff is often a good thing and there is clearly some connection between skills and value so I don't think there was anything wrong with the concept itself, but the fact that it was both of you running it seemed at the least off-brand.