Starting a company is filled with social expectations and refusing to raise money is certainly not going to spare you from them. Founding a company is an exercise in setting expectations you're not sure you can fulfill, you'll certainly be setting those expectations with your early customers, by definition you'll be making some sort of agreement with your first customer that you've never fulfilled for someone in the past. You want to manage the expectations of course, but to say that raising money implies expectations and thus the best course is to not consider raising money is foolish. You'll likely just compromise your ability to meet other expectations.