Yes, but unfortunately people tend to make a lot of critical decisions based around what they interpret other people's
motives to be; leaving out that bit of human behavior from the equation can be a big deal.
One ceo may may look at a worker exhibiting stereotypical output of a "lazy" person and decide this person must not care about their work and thus should be fired. Meanwhile another may see this as a symptom of burnout from caring about their work too much and decide the worker should get some time off to relax. Regardless of who's interpretation is correct, it is a decision than can have a big impact on a person.
The behavioural economics approach is definitely worth keeping in mind regardless of people-reading ability, but we should be weary of interpreting such things as being too 'directly applicable' in anything other than very generalized circumstances. Unfortunately, I've seen my fair share of cases like the example I stated above, so it is worth remembering that there is no such thing as "the average person". Not to say there aren't definite patterns of behavior of course, but that's a whole other conversation.