Competition is the 'con' which makes most sport worth watching (and hence paying for / advertising in). Without the promise of competition between the local / state / country / world's best, who is watching an average person running a hundred metres? What if we measured not time but technique, or like mountain climbing, preparation?
If the sport is about preparation rather than performance, what does it even matter if they are doping?
No one. This is why climbing making it into the 2020 Olympics is going to create a lot more trouble for the sport than good. Generally, climbing (be it alpine mountaineering or more approachable "rock climbing") is horrendously boring to watch, except for other climbers.
Climbing, done well, looks almost effortless. No one wants to watch someone _not_ struggle.
I don't know how it will be monetized. Probably just via gear endorsements, like all the other sports. :(
But take a look at this video of Jain Kim winning the 2015 world cup: https://www.youtube.com/watch?v=oLp89uGq2s4
It is a masterful display of climbing prowess. But it is, unarguably, _boring_.
Nothing happens quickly, the rests strategically throughout, and exerts little apparent effort.
Please note, again, that I LOVE climbing, and have eagerly watched this entire video in real time several times. But this is not the kind of sport that lends itself to the average observer.
At least, I don't think. Maybe I'm wrong! Wouldn't be the first time.
Cheers.
I love climbing, know a fair bit about it, and enjoy watching. I just don't think it lends itself to spectating the same way a team sport does (I.E. american football/football).
One thing climbing DOES have going for it is the skill of the athletes is immediately visible. It's not like an endurance sport where, while we all know the athlete is better than we are at the sport, we can all go outside and run a few miles.
In contrast to the one-arm antics required for world-cup bouldering, etc.
Put another way if do something in a non-orthodox way (free ascent w/o oxygen) that might be MORE impressive than a traditional ascent with O2 assistance but that doesn't mean the traditional ascent isn't impressive on it's own.
According to http://peakfreaks.com/oxygen.htm a popular oxygen tank is the Russian-made POISK, which weighs 2.7 kg, not including the 350 g regulator. So you're lugging 3 extra kilos if you use that one.
This is incorrect. In both track-and-field and cycling there are extensive out-of-competition tests, the purpose of which is exactly that. This is because performance-enhancing drugs are often more beneficial in training than in competition.
http://www.faqs.org/sports-science/Mo-Pl/Out-of-Competition-...
While there are a few contests here and there, mountain climbing is essentially a personal hobby, even at the highest levels.