Gruber later mentioned on Twitter [1] that in some months they're paying more for servers than they're spending on the font in an entire year. (The font licensing is $299/yr [2], suggesting server costs around $3600/yr.)
https://channel9.msdn.com/Blogs/Windows-Azure/Learn-how-Vesp...
During many Azure ad spots on The Talk Show, it had also been mentioned that Vesper used it.