I hope uber will have some way of adjusting the route. I can tell the driver that the address is misplaced on google maps, or that a specific one-way is always blocked, but I can't say the same to the car unfortunately.
No, this will become something you pay for (unfortunately). Higher priority in the traffic routing algorithm will go to those who pay more.
Doesn't this require for there to be only one self-driving car operator? What if there are multiple competitors that all route high priority traffic in a way that ends up making a route congested?
They're probably likely to collude, but it could still be an issue.
Current cars do have placebos though. Some newer sports cars would play engine sounds thru the speakers to make users feel more power.
Classic example: